Home Feature Breakdown Targeting Suggestions

Targeting Suggestions

Last updated on Nov 15, 2023

Whether you’re a business, e-commerce store, influencer, blogger, or any other type of Instagrammer, the best way to grow on social media is to find your target audience and get them hooked on your content. 🎯

Finding your target audience requires a lot of research, knowledge, and experience. And while no one knows your profile better than you, it never hurts to have a little help along the way. That’s where we jump in!

How Suggested Targeting Works

Targeting Suggestions will show up automatically every time you add any targets to your account. You can add as many as you like - up to 30. 📈

Our system automatically researches and suggests top-performing Targets for your account, so they’re always ready when you need them. We use the data from the millions of Targets added to our system and filter out the best ones that will be a good fit for your profile. 🤖

Instagram accounts are categorized into dozens of different groups, all of which are decided by Instagram directly.

We automatically detect what type of account you have and only show you suggestions that fit your niche. If you are not satisfied with your suggestions - you can always change your group and receive targeting suggestions that work better for you. 👌

Important things to note

Suggested Targeting is a feature that works straight out of the box, but there's still a few things to keep in mind when using it.

  • Suggested Targeting is based on total Followback % and interactions for that Target

  • Targeting Suggestions do not take your Location into account, so you may for example get targets that perform well in Europe, even though your account is in the US

  • Suggested Targeting categories are dictated by Instagram, which means they may also heavily vary in number. Certain older categories can have hundreds of targets, but other newer ones might only have a few